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Category Archives: Social Media
MoviePass: Who Needs Permission?
MoviePass, the movie subscription service, today announced a new feature that will vastly increase their subscriber base. A detailed description of this new feature can be found here. Following is my short summary. MoviePass offers a monthly subscription plan priced … Continue reading
Posted in Distribution, Hollywood, Marketing, Mobile, Movie Theaters, Social Media
Tagged digital tools, filmmakers, innovation, internet, networks, social media
22 Comments
The Film Experience Hackathon (and why you should attend)
Yesterday my twitter feed brought news of an event taking place on October 13-14 in NYC that anyone interested in film should attend. As described on its web site: The Film Experience Hackathon is a weekend-long event whereby hackers, filmmakers … Continue reading
A Cartoon Shows Filmmakers The Right Social Media Strategy
Sheri Candler wrote a post aptly titled, “Are you brave enough to shun social media?” It is a must read for any filmmaker. Sheri develops and executes effective marketing campaigns for movies and works to help film artists gather their … Continue reading
Posted in Distribution, Independent Film, Innovation, Internet, Marketing, Social Media
Tagged digital tools, filmmakers, independent film, innovation, internet, Sheri Candler, social media
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Can Indie Film Achieve a Network Effect?
In a recent post entitled Networks And The Enterprise, Fred Wilson explains how his firm Union Square Ventures invests in networks. He included this line. My uber goal of writing this post is to explain that the wired and mobile … Continue reading
Movie Theaters Should Think Like Netflix
This piece appeared on the Future of Film blog in April of 2011 and was by far the most successful post (measured by traffic, comments, tweets and likes) during the blog’s first year of existence. It is a “what if” … Continue reading
Posted in Distribution, Hollywood, Innovation, Internet, Movie Theaters, Social Media
Tagged digital tools, filmmakers, Hollywood, independent film, innovation, internet, social media, technology
6 Comments
At the Olympics, NBC Brings Us Survivor: We Really Want the Super Bowl
The Super Bowl shows us every year that no matter how “new” media advances in our lives, there is nothing like a live sporting event to get us to gather around the old fashioned TV and have a great time. … Continue reading
Posted in Advertising, Distribution, Innovation, Internet, Marketing, Social Media, Television
Tagged ads, commercials, internet, London 2012, media, NBC, Olympics, Survivor, TV ads, tv spots
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Storytellers and Audiences: Back Together Again
Storytellers and audiences have entered into a new relationship with each other as the Internet continues to reshape our mass media landscape. Whether it is the ability of a fan to directly fund a creative project, comment on a show, … Continue reading
Posted in Innovation, Internet, Mobile, Social Media, Storytelling
Tagged digital tools, innovation, internet, media, smart phones, social media, storytelling, technology
5 Comments
Movie Theaters: The Last Unconnected Screen
We are in the midst of a vast transformation driven by the Internet that is radically changing how we view visual entertainment. Every screen we use daily, be it a smart phone, a computer, a tablet or a TV is … Continue reading
Posted in Distribution, Hollywood, Innovation, Internet, Marketing, Movie Theaters, Social Media
Tagged connected, innovation, internet, movie theaters, screens
5 Comments