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Category Archives: Movie Theaters
What is Premium (Video) Content?
Video content continues to proliferate online. None of us can keep up with all of it, let alone most of it. In this environment, we hear the phrase, “content is king” uttered by countless defenders of the Hollywood industrial complex, … Continue reading
Posted in Advertising, Distribution, Hollywood, Innovation, Internet, Marketing, Movie Theaters, Old Media, Television
Tagged cable TV, digital advertising, digital tools, filmmakers, Hollywood, Netflix, networks, social media, technology, Vimeo, YouTube
2 Comments
As Social Media Marketing Increases, Will TV Ads Decline?
“What is originality? To see something that has no name as yet and hence cannot be mentioned although it stares us all in the face. The way men usually are, it takes a name to make something visible to them.” … Continue reading
Posted in Advertising, Distribution, Hollywood, Innovation, Internet, Marketing, Movie Theaters, Social Media
Tagged ads, digital tools, experiences, Hollywood, innovation, internet, networks, Prometheus, social media, The Hunger Games, user experience
4 Comments
MoviePass: Who Needs Permission?
MoviePass, the movie subscription service, today announced a new feature that will vastly increase their subscriber base. A detailed description of this new feature can be found here. Following is my short summary. MoviePass offers a monthly subscription plan priced … Continue reading
Posted in Distribution, Hollywood, Marketing, Mobile, Movie Theaters, Social Media
Tagged digital tools, filmmakers, innovation, internet, networks, social media
22 Comments
The Film Experience Hackathon (and why you should attend)
Yesterday my twitter feed brought news of an event taking place on October 13-14 in NYC that anyone interested in film should attend. As described on its web site: The Film Experience Hackathon is a weekend-long event whereby hackers, filmmakers … Continue reading
Movie Theaters Should Think Like Netflix
This piece appeared on the Future of Film blog in April of 2011 and was by far the most successful post (measured by traffic, comments, tweets and likes) during the blog’s first year of existence. It is a “what if” … Continue reading
Posted in Distribution, Hollywood, Innovation, Internet, Movie Theaters, Social Media
Tagged digital tools, filmmakers, Hollywood, independent film, innovation, internet, social media, technology
6 Comments
Movie Theaters: The Last Unconnected Screen
We are in the midst of a vast transformation driven by the Internet that is radically changing how we view visual entertainment. Every screen we use daily, be it a smart phone, a computer, a tablet or a TV is … Continue reading
Posted in Distribution, Hollywood, Innovation, Internet, Marketing, Movie Theaters, Social Media
Tagged connected, innovation, internet, movie theaters, screens
5 Comments